BigCommerce, a leading ecommerce platform, allows brands to easily build a store on it, design their store from scratch, customize it, market it on multiple platforms, and many more things. BigCommerce makes it accessible for your business to manage multiple elements at once and contribute to boosting website performance.
As people don’t have too much time to wait for your website to get load. Thus, BigCommerce site speed optimization is a crucial task for any ecommerce site. Thus, in this blog, we will explore the tricks to optimize your BigCommerce store speed.
12 Techniques To Optimize BigCommerce Site Speed
1. Image Lazy Loading:
Have you ever scrolled through a website and noticed images appearing right when you were about to see them? It’s like a smart move where the website holds off on showing images until you are ready. This trick makes the site load faster, almost like presenting visuals right on time without overwhelming you with everything at once.
2. Content Delivery Network (CDN) Optimization:
Imagine your website’s content being delivered like a pizza, but globally. Optimizing a Content Delivery Network (CDN) is like strategically placing your content in storage spots all over the world. This way, no matter where you are, you get your ‘pizza’ from the nearest spot. It’s like making sure your content travels the shortest distance, making the online delivery super fast.
3. Critical Rendering Path Optimization:
Critical rendering path optimization streamlines the VIP experience. It ensures the most important content gets the fastest service, capturing your attention right from the beginning. It’s like preparing a special red carpet for crucial elements to make a grand entrance, ensuring an exciting start to your online experience.
4. Preconnect to Required Domains:
Picture making a reservation at a restaurant before you even arrive. Preconnecting to required domains is a bit like that. It’s about starting conversations with external places before you need them, so there’s less waiting time later. Think of it like having a chat with external servers in advance, just like a host getting things ready before guests arrive.
5. Web Font Optimization:
Fonts on your website are like the different styles you wear. Web font optimization is about choosing your outfits wisely. Instead of wearing everything, it’s like picking only the outfits you need for the occasion. It’s a bit like finding the right balance, making sure your website looks good without putting on too many layers that slow things down.
6. Minification of CSS, JavaScript, and HTML:
Minification involves compressing CSS, JavaScript, and HTML files to their smallest size without losing any function. This cleans up your code, making it work more efficiently and reducing the time it takes for your browser to understand and load it.
7. Browser Caching Strategies:
Using caching strategies tells your browser to keep certain things stored locally, so they don’t need to be downloaded every time you visit. It’s like a shortcut, making things faster for people who’ve been to your site before by remembering stuff it loaded earlier.
8. Optimizing Third-Party Scripts:
Third-party scripts are like guests at a party, fun, but too many can slow things down. Optimizing them means being picky about which guest scripts you invite, and making sure they don’t slow down your site too much. It’s like choosing only the most important guests for your party to keep things lively.
9. Efficient Database Queries:
Making database queries efficient is like having a smart search system, making sure the database finds what you need quickly. This is like having a librarian who can find the right book fast, making your website load quicker by fetching information quickly.
10. Reducing Server Response Time:
Server response time is like how quickly a restaurant kitchen can make your food. Reducing it means making sure your server responds fast when you ask for something. It’s like having a chef who makes your meal quickly, so you don’t have to wait too long. Fast server response time makes your whole website experience smoother.
11. Browser Prefetching:
Browser prefetching is like predicting your next move in a game. It’s about telling your browser to get certain things ready in the background, thinking you will need them soon. This is like having the next step in a game already loaded, making things quicker when you do need those resources.
12. Progressive Web App (PWA) Implementation:
A Progressive Web App is like turning your website into a superhero. Implementing PWA makes your site act like an app, loading fast and even working offline. It’s like giving your website superpowers, making sure it works seamlessly even if your internet connection is not perfect.
Conclusion
Therefore, in this blog, we have explained the twelve top techniques to improve BigCommerce site speed. By performing them, you can significantly enhance your store speed and performance. Additionally, you can use a page speed optimization tool like Website Speedy, a SaaS-based application that allows brands to constantly speed up their site.
